Microsoft are (we think) dropping the price of the 360 by $50 this weekend, but Sony are staying with their current price points, at least for the time being, according to Smart Money. “Our strategy is not to sell more quantity for PS3 but to concentrate on profitability,” said chief financial officer Nobuyuki Oneda speaking to investors overnight.
“Our plan is to not reduce the price.”
Disclaimer: All comments are the opinion and responsibility of the individual author and not TheSixthAxis. You must read and agree to our terms before reading and commenting on this site. User comments are not always moderated by TheSixthAxis.