In an interview with GamePro, John Koller, Sony’s head of PlayStation marketing, has revealed that the team has great plans for the PlayStation brand in 2010. “The PSN is going to be very important,” he starts. “We’ll add a number of very critically demanded features, and also continue to look for ways to expand on what the PS3 consumer has asked for. The PSN is really a big pillar where we’ll go.”
“Those are going to be three big pillars as we go into 2010, motion control gaming, 3D gaming, and the PlayStation Network.”
“We look at motion control as being that much more than what exists on the market,” he says, referring to the Wii and Natal. “The Holy Grail of gaming is placing you as a consumer into the game physically. When we provide further details, people will see exactly where we’re going, not only from a technological standpoint on the hardware, but also where the gameplay is transitioning. It’s going to be a really exciting launch. ”
Referring to the PSPgo, Koller confirms that he is “fighting to ensure that we get parity on launch dates” and that PSPgo owners shouldn’t have to feel annoyed about delays for downloadable versions of games already out on UMD. And on sales? “We are over-forecast on what we thought we’d be selling on PSP Go, so we’ve been very pleased,” but Sony has plans to get across the idea of PSPgo a little clearer.
And finally, on 2010′s big games: “we haven’t really announced all of them yet, but the titles that will be launching at the time are going to be very exciting. Some of the big franchises, as well as new IPs have new ways to game, not motion control gaming, but in other ways.” I have an idea what’s he’s talking about, and if it is what I think it is, 2010 could very well be Sony’s best year yet. Here’s to next year!
scavenga | 16/12/2009 09:07
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I have this sneaking feeling that they’re starting to prioritize unnecessary fluff rather than upkeeping and developing the existing platforms.
3D gaming a pillar? Really?
Oh well.
bajere | 16/12/2009 09:18
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as long as they do this fucking cross game chat everyone keep moaning about, ill be happy…not because i want it, but because im sick to death of hearing people moan about it every FW update!
Im looking forward to any new IP…less FPS the better. And i would like to see a ‘proper’ wand game with analogue stick control. be nice to see it in action with a full BluRay title made for it…and i would also like to see the PSN improve with regards to the UK getting what the US can buy.
3D gaming, for me, is a waste of time for this product, PS4 then yea, but not PS3. The 3D-HD-TVs in use at this point in time is so small, i bet it will make up less than 1% of PS3 users…
Amphlett | 16/12/2009 09:22
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PS3 3D gaming – I take your points but this will be a major coup for Sony. When MS get onboard with 3D gaming Sony can turn around and make the “Welcome to the 3D gaming world” statement back to MS, plus it will be great for marketing, will drive sales of the PS3 and will help to drive sales of 3D TVs (just like has done with HD TVs and BluRay discs).
lewis815 | 16/12/2009 10:00
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Language Timothy..
double-o-dave | 16/12/2009 10:11
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“as long as they do this fucking cross game chat everyone keep moaning about, ill be happy…not because i want it, but because im sick to death of hearing people moan about it”
Bit like your now doing then! :)
bajere | 16/12/2009 10:35
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@Amphlett – Yea i guess it 3D games would be a nice feather in the Sony cap, but just feels like a lot of work for such a small user base…
@double-o-dave – yep :) hopefully they do it then we wont need to hear about it anymore.
smokeybeef | 16/12/2009 10:46
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I know I’m holding out on buying a new TV until 3d TVs launch this year and next.
slickhenry | 16/12/2009 11:44
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I can assure you that everyone™ will find something new to bitch about, and that it has been missing since the dawn of time and exists everywhere else.
kevatron400 | 16/12/2009 12:53
Don't call him Kevatron400.
2125 TSA Points | Member since: Dec 2008
I’m really excited about the dawn of 3D gaming. Done right, it’s going to be so immersive! Imagine 3D deadspace; I would be crying with fear.
Foxhound Solid | 16/12/2009 09:15
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Judging by the huge titles ps3 has coming in 2010 they are clearly focused on the gaming experience. I like the idea of the PSN continually improving, motion control gaming looks like it will good although I love my pad too much to really be excited – however i am looking forward it though as the sixaxis is cool. 3d gaming….hummm…dead space in 3d sounds pretty damn cool, uncharted 2 in 3d sounds even cooler. Infamous in 3d – vertigo inducing if you ask me….. Some cool things going on here……
Amphlett | 16/12/2009 09:18
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Aliens V Predator in 3D may just make me poop!
Amphlett | 16/12/2009 09:17
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Another “this will be Sony’s year” forecast. Let’s hope so this time but don’t expect MS to sit back, not make NATAL available, not pump even more money in to advertising, not steal more PS IPs, not bring out more games and not to update their player/xbox dashboard (sorry, I don’t know what it’s called).
TH1882FC | 16/12/2009 10:07
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Did you miss the “Metacritic names PS3 ‘Best Of 2009′” story of last week then?
webby_15-0 | 16/12/2009 09:19
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virtual reality anyone?
kevatron400 | 16/12/2009 12:53
Don't call him Kevatron400.
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Ooh yes please.
Alex_Assassin_08 | 16/12/2009 09:41
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Can’t wait for next year :)
let’s see if they can top ’09 :)
djdustb | 16/12/2009 09:43
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“We’ll add a number of very critically demanded features”
This quote interests me a lot, I wonder just what sort of things they are looking at. I love these teasers.
52pickup | 16/12/2009 10:00
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“We’ll add a number of very critically demanded features” X-Game chat most likely, but the recent talk of premium charges will most likely mean this feature will have to be payed for. no difference really since you have to pay for it on 360 anyways if you want it.
dpb135 | 16/12/2009 10:04
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I hope “quick join” is in there for playing friends….please!!!
hazelam | 16/12/2009 10:47
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i’ll start getting excited when they announce something definite, vague claims about “new ways to game” just don’t do it for me.
flatspikes | 16/12/2009 10:58
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“We are over-forecast on what we thought we’d be selling on PSP Go, so we’ve been very pleased,” Is this true… or is this making up forecasts after sales have come in I wonder… I guess it could be true and they have realistic expectations for their lovely if niche PSP.