DJ Hero “Best New IP Of 2009″
Surprised? So are we.Published 19/01/2010 at 17:00 by Tuffcub
Activision Get Beefy [15]
‘Modern Warfare 2′ Attack Kotick [33]
Review: Guitar Hero: Van Halen [15]
Activision have announced that DJ Hero was the #1 intellectual property by revenue in the US and Europe for 2009. Batman: Arkham Asylum (3.16 million sales according to VgChartz) may have outsold the game in terms of units (Activision are not releasing actual unit sales) but the investor release states that the title is top when it comes to revenue. Perhaps this is an indication of Activision trying out new pricing schemes, DJ Hero retailed around the £100 mark and you may recall Modern Warfare 2 was also priced higher than a normal game. The release goes on to feature a quote from Bob Kotick,
“Consumers and critics agree that DJ Hero is one of the best music games ever created,” he says, perhaps forgetting what he said yesterday. Bob then continues,
“[DJ Hero] further establishes Guitar Hero as the premier franchise of its kind.”
So that’s DJ Hero, top new IP from the Guitar Hero franchise.
Comments
Please note that all comments are the opinion of the individual author and not TheSixthAxis.
Bilbo_bobbins | 19/01/2010 17:02
Member
1406 TSA Points | Member since: Jun 2009
I’m a little confused but have to say, even though not liking the idea of it, actually playing the game is pretty good.
citizeninsane45 | 19/01/2010 17:04
Member
901 TSA Points | Member since: Oct 2008
You gotta love Bob!
Jumping Monks | 19/01/2010 17:13
Legend
1102 TSA Points | Member since: Jan 2009
This is all very confusing… so lots of people say they did it wrong (In Europe at least) with the wrong track listing, and that it’s just not a very active thing to play with. Unlike guitar hero which you can jump around with etc and blah blah it’s just not too good. Now they go and say it’s amazing and the No.1 IP thing…
I confuse… 0.o
Tuffcub | 19/01/2010 17:19
Team TSA: Writer
4070 TSA Points | Member since: Dec 2008
Im not saying anything negative about DJ Hero today so I couldnt comment but merely refer you to words “revenue” and the pricing, and perhaps you should also set yourself a quiz “Name five brand new AAA new IPs from 2009.”
Jumping Monks | 19/01/2010 17:24
Legend
1102 TSA Points | Member since: Jan 2009
Fair enough then, it just seems a tad surprising to me with all these seemingly negative articles I’ve read recently.
It makes sense to me now though. Cheers.
Apnomis | 19/01/2010 17:20
Member
743 TSA Points | Member since: Sep 2009
“Consumers and critics agree that DJ Hero is one of the best music games ever created,” – not from what I’ve read! Also it’s easy to have the best new IP from a revenue standpoint when you charge £110 for the thing!!!
Rob92 | 19/01/2010 17:23
Member
1453 TSA Points | Member since: Dec 2008
Of course it created most revnue, cut and paste formula from Guitar Hero, add a bit of variation here and there then sell for an extornaite hundred quid. I bet it didn’t even cost them £40 to make per unit, including the new turntable.
I’m not saying its a bad game, I haven’t played it, but its not like they’ve done anything new is it. Its gonna have far less development costs than say Batman, but retails for more than double the price.
tinytim01 | 19/01/2010 17:31
Member
231 TSA Points | Member since: Jul 2009
it all went arong with the tyoe of music in my ears,i think it should been dance and drum and bass rave music,just think the whole hip hop thing was wrong
3shirts | 19/01/2010 17:54
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2494 TSA Points | Member since: Aug 2008
Hmm… Best game called ‘DJ Hero’ of 2009 maybe, and even then… marginal
Roynaldo | 19/01/2010 18:05
Member
2993 TSA Points | Member since: Nov 2008
I didnt think it was new IP, i thought it was basically a rub off from Guitar Hero, but using a deck with buttons instead of a Guitar.
cc_star | 19/01/2010 18:15
Team TSA: Writer
7883 TSA Points | Member since: Forever
I agree, its the same game with a different controller
you wouldn’t call LBP new IP just because you were playing it with the Wand/Arc and a new soundtrack
cam the man | 19/01/2010 18:13
Member
2071 TSA Points | Member since: May 2009
I hope it came with some sort of accessory for that price.
ScottW-1976 | 20/01/2010 16:23
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430 TSA Points | Member since: Dec 2009
Are you being ironic?
teflon | 19/01/2010 18:58
Member
1998 TSA Points | Member since: May 2009
So wait, it’s the best new IP simply because they made tons of cash off each copy sold? Isn’t that more the best played rip off of the year?
It’s this same kind of statistical BS that has MW2 being pegged as a media event to rival Avatar. Sure it made more money, but four to six times the number of people actually went to see Avatar than bought MW2. And when you take off the money from the price hike, that knocks a good few million off the profits from MW2.
Always good to see the most evil companies making the most money, though. Keep up the bad work.
captainhaz | 19/01/2010 19:21
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297 TSA Points | Member since: Jun 2009
Erm im yet 2 actually meet somebody who has bought it to tell the truth
rht992 | 19/01/2010 19:58
Member
2860 TSA Points | Member since: Apr 2009
i’d still say that infamous was the best ip of last year. and surely the beatles rock band was received much better than Dj hero?
SIR-DARK-HAZE | 19/01/2010 21:31
Member
2553 TSA Points | Member since: Aug 2009
DJ hero is a brilliant game, i would get it if the price gets lowered. they only off putting things about the “Hero” franchise is the music, wheres. Bullet, Enter shikari, eminem, paramore, green day, cascada, dj scooter? ay ay?
Agony is my name | 19/01/2010 22:28
Member
1651 TSA Points | Member since: Aug 2009
Thats just pretend that Activision were evil and websites became bias naming Batman as the No 1 IP of 2009, incidentally games are getting much worst Hero and Activision as a whole are simply the first mark of the death of Video Games
shields_t | 19/01/2010 22:33
Member
1646 TSA Points | Member since: Oct 2008
It’s almost as if Activision have hired Peter Mandelson, in all out spin mode.