THQ Stock Price Drops 26%

Varied Homefront review scores to blame.

On the back of mixed review scores for their recently released COD-contender, Homefront, THQ’s stock-price slipped a mammoth 26% yesterday. Ratings have been like scattershot Korean missiles, with some outlets liking Homefront’s narrative-drive single-player campaign to Half-Life 2, with corresponding lofty scores at the higher end of the scale. Other publications/sites like EDGE and Destructoid, however, have stamped a disappointing 5/10 on the speculative fiction FPS.

Early reviews – which appeared under a cloud of confusion regarding when the Homefront review embargo actually ended – were more positive, resulting in a 7% rise in share-price on Monday. This ephemeral gain has now evaporated. As we reported recently, THQ’s Danny Bilson statement that the new IP must sell two million units before seeing a profit in conjunction with the game’s erratic reception may have contributed to what some are referring to as panic-selling on the stock-market.

It’s a blow to the publisher, with other titles such as uDraw and de Blob 2 (reviewed here) also failing to meet their respective sales targets.

TheSixthAxis’ review of Homefront will be live shortly.

Source: GamesIndustry.biz

12 Comments

  1. And people claim reviews don’t count… :/

    • And you wonder why rumours of people being ‘persuaded’ to score games highly..

  2. that logo, what was wrong with the previous one???

    • They wanted a logo that looked more like a stylised table and chair with a big red worm hanging its head in shame. Nothing wrong with that….

      • You just won the internet, simplebob.

      • The worm was standing tall and proud before the Homefront reviews started appearing!

  3. A shame, I always liked THQ. Love anything Volition does.

  4. That’s a real shame. I’ll wait for the TSA review though. Someone said the SP campaign was only 5 hours long, which would be a nail in the coffin for me as I’m not that interested in compet. online play.

    • I love short games. When you have a backlog of about 100 titles, short games are like heady trysts at the back of the bike-shed. Quick, exciting, illicit.

      • Short campaigns tend to scare me off when it comes down to purchasing games during the first few weeks. When the price is right I usually don’t mind as much.

  5. That is a shame. I will probably eventually pick this up but was never going to get it on release.

  6. Bah! picking this up on Friday anyways!

Comments are now closed for this post.

Lost Password

Please enter your username or email address. You will receive a link to create a new password via email.

Sign Up