Tim Schaaff, the current president of Sony Entertainment Network, is to retire at the end of the year, leaving Andrew House to take up the role.
Schaaff was headhunted from Apple as Sony attempted to emulate their success in the areas of online music and video distribution, and has been with Sony for seven years – he’ll still be an outside director, but House will take over his daily duties.
House currently holds the position of president of Sony Computer Entertainment, but will cover both roles as Sony attempts to meld together the PlayStation gaming brand with the selling of other media content.
“Tim has been a strong leader within Sony who truly embodied the ‘One Sony’ spirit by successfully leading corporate-wide initiatives across business units since he joined,” said Kazuo Hirai, President and CEO of Sony Corporation.
“I’m grateful to have had this unique opportunity, proud of the commitment my team has demonstrated, and encouraged about Sony’s prospects in this strategic area,” said Schaaff.