Article written by Peter Chapman.
Published on 25/01/2013 at 11:30 AM.
Microsoft has published its latest quarterly financials. The short story is that revenue has declined while profits have risen for the Entertainment and Devices Division that houses the Xbox wing. That’s partly due to a cut in the marketing budgets leaving a lot of profit unmolested while a slide in sales of their home console generated less income to begin with.
The Xbox 360 shipped 5.9 million units in the three-month period. That’s a decline from 8.2 million in the same period last year. The Entertainment and Devices Division made $3.8 billion in revenue, an 11 per cent drop on the same period last year. Specifically relating to the Xbox, they made $1.1 billion less.
It’s not exactly breadline stuff for the company though – they still managed $21.5 billion in revenue and $6.4 billion in profit.
The company’s research and development costs for the quarter were $98 million, some of that must have gone towards developing the new generation of Xbox console, due to be announced quite soon (we hope).