Earlier this year Sony registered a domain called PSNAdvertising.com, though at the time it led nowhere. However, that’s changed as a little digging from our Tuffcub found that the domain redirects users to OnlineSPT.com, a site that is aimed at advertisers. However that wasn’t the most interesting discovery made while looking around the site.
One of the opportunities listings refers to something called Original Series, with the description reading:
From the #1 studio worldwide, Sony Pictures, comes a series of original shows ranging from comedy to reality to sports. PlayStation Productions is dedicated to bringing high quality, professionally produced content to the PlayStation Network. Sponsorship and product integration opportunities are available upon request.
The mystery as to why PSNAdvertising was originally registered by Sony Pictures looks to be a lot clearer now, as it looks like the company is preparing to bring various shows to PSN via PlayStation Productions, which are likely to be supported through product placement and other advertising.
We’ve contacted Sony for further comment.