Hidden in an article on Battle.net, Blizzard has revealed that they will not be holding their (otherwise annual) company showcase BlizzCon this year.
“We’re…heavily focused on getting Diablo III, Mists of Pandaria, and Heart of the Swarm into players’ hands as soon as possible,” the company announced in the post. “In light of our jam-packed schedule, we’ve decided to hold the next BlizzCon in 2013.” Whilst the Battle.net World Championship for 2012 will still go ahead, it will be a separate event, instead of part of BlizzCon as usual.
BlizzCon has been held every year since 2005, combining large-scale multiplayer events like the World Championship and behind-the-scenes developer panels, bringing together fans of all three of its big franchises: StarCraft, WarCraft and Diablo.
It’s likely that part of Blizzard’s reasoning is the timing. In recent years, it has been held in October, but with a StarCraft 2 expansion and Diablo 3 pegged for the first half of the year, and a World of Warcraft expansion still yet to be dated, it’s likely that Blizzard simply doesn’t have the amount of content available that it likes to have for the event.
The lack of a show this year also suggests that we’re still a fair way away from the announcement of Blizzard’s next project, the WoW follow-up codenamed Project Titan.