Here’s an ending that everyone at EA are happy about at least – sales of Mass Effect 3 have exceeded $200 million.
EA have just released their Quarter 4 financials, which highlights that sequels sell, despite the publisher calling the likes of Mass Effect 3, Fifa Street 4 and SSX ‘launches’. FIFA 12, in particular, established itself as massive, with downloads and DLC totalling over $100 million alone.
There’s a joke there somewhere about hacked 360 accounts.
Regardless, powerful figures all over the shop – Battlefield 3 had a ‘record year’, full game downloads were up 76% year on year (contributing $60 million) and the new Star Wars: The Old Republic boasts over 1.3 million active subscribers.
EA’s Free-to-play brand Play4Free brings in nearly $2 million a week, and there are 11 million players signed up for Origin, bringing in $150 million in ten months.
Finally, EA are investing $80 million in development for the next generation of console systems.