Microsoft dropped the price of the Xbox One to $349 in the US for this holiday season, and it seems to be doing wonders for the console. While still a few million behind PlayStation (perhaps even several, depending on how much stock retailers have), sales have “skyrocketed” and they have sold in 10 million units to retailers, or at least will have “shortly”.
Compared to the week before the price cut, sales in the US have more than tripled, and for the past two weeks the Xbox One has led in terms of current generation consoles sold. Yusuf Mehdi of Microsoft said:
The response to this wave of blockbuster game releases and new bundles has been amazing, and sales have skyrocketed since the new price took effect on Nov. 2. Compared to the previous week, Xbox One sales in the US have more than tripled, which is exciting as more and more friends will be playing together this holiday.
It seems as though getting rid of Kinect did wonders, and having a couple of great exclusives in Sunset Overdrive and The Master Chief Collection has proved more successful than Sony’s Driveclub.