Sony announces PlayStation Stars loyalty scheme with digital rewards

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Sony has announced PlayStation Stars, a free new loyalty program that will feature digital rewards for players that includes the potential to earn PSN wallet funds – PS Plus subscribers will earn points for purchases – as well as digital collectibles (which are categorically not NFTs).

Those that sign up for PlayStation Stars when it launches later this year will be able to earn rewards by completing a variety of different activities. The “Monthly Check-In” campaign is an example in which you simply have to play any game to receive a reward, but others could be tied to tournaments, earning specific trophies, and even greater challenges.

These will earn you loyalty points that can be redeemed on rewards that can include PSN wallet funds and certain PS Store products. Additionally, PS Plus subscribers will earn points for digital purchases.

And then there’s the digital collectibles. These will be “digital representations of things that PlayStation fans enjoy, including figurines of beloved and iconic characters from games and other forms of entertainment, as well as cherished devices that tap into Sony’s history of innovation.”

From that, I’m thinking of all the unlockable little 3D models in Astro’s Playroom on PS5, rendering all the PlayStation consoles and hardware in delightful fashion. Expect other publishers to get in on the act, so maybe there’ll be a Snake figuring or something. Just… it’ll be on a digital mantle piece, or something.

Specifics on how this will work and how you’ll be able to flaunt your collection will be revealed over the coming months, but before you even think it, no, these are not NFTs.

Speaking to the Washington Post, Grace Chen, vice president of network advertising, said that “It’s definitely not NFTs. Definitely not. You can’t trade them or sell them. It is not leveraging any blockchain technologies and definitely not NFTs.”

Sony are catching up to Nintendo and Microsoft with PlayStation Stars, with both of their console manufacturer rivals having long established perks and reward schemes. Nintendo’s My Nintendo hands out generic and game specific coins primarily focussed on mobile titles, as well as giving you a little something back for any purchases on the Nintendo eShop. Meanwhile, Microsoft Rewards are integrated with the Xbox ecosystem with ‘Quests’ that give you points for playing Game Pass games, earning achievements, checking in each day with different Xbox apps, taking surveys and even using Bing to search for stuff. These can be redeemed for Microsoft Store credit, raffle tickets to win consoles and other goodies.

Source: PlayStation Store

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1 Comment

  1. Something like ‘Home’ would be ideal to show off your digital collectibles.

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