Reported as set for an official announcement today, EA have done just that with the news that Battlefield: Play4Free is real, opening up registration for its closed beta. The title is PC only and allows players to embark on a soldier career, jumping in and competing in 32 player action. The game is created by the team behind Battlefield Heroes, though this time out EA are ditching the cartoon look and going with gritty realism. Here’s the first teaser of the action.
So, how is it free? Well, it’s all down to the 5% model. Ben Cousins, head of EA’s free to play division at DICE, Easy Studios, explains:
“Five per cent want to customise their character, they want to look cool, they want a slightly cooler weapon, they feel they can get advantage over other players by buying stuff. Those guys fund the experience for everyone else. It’s a classic free-to-play business model, which we’re really comfortable with and we’ve got really good at now.”
Via: Eurogamer
Dany2Step
day 1 purchase.
DJ Judas
Only just ahd chance to watch the trailer.
Looks like an updated version of Strike at Karkhand!
gazzagb
Will deffo get this, I just hope I have the specs to run it.
apuk2004
cool! just signed up for the closed beta
bit dubious about play4free games since trying bf heroes but its got to be better than that surely?
mcduff1979
im liking this alot, tho the 1st map in the video was from bf2