Despite the apparent u-turn when news originally hit that Blur creator Bizarre Creations was not being closed but merely put up for sale by publisher Activision, it appears that the Liverpool-based studio will indeed shut its doors. The root of the decision is quoted as the lacklustre sales response to the developer’s new racing IP, Blur.
Activision Worldwide Studios’ chief operating officer Coddy Johnson has told Develop that, despite “exploring a lot of deals,” the developer will not continue to operate. He said:
Unfortunately so far we’ve not been able to find any interested parties. So we’ve made, as a last resort, a recommendation to the team for closure.
I want to be clear, our first choice was to try and keep this group together and find a buyer for the studio.
Regrettably for the 200 people at Bizarre, a buyer has not been found. Our thoughts go out to everyone affected by this decision.
Source: Develop
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