PlayStation Sponsor Alternative UK-Based “E3” Called “EToo”

Not heading to E3? Well, panic not – PlayStation are sponsoring a UK-based alternative (cleverly named EToo) in London running over the same timescale (June 10th until the 13th).

Developers, publishers and games there include New Star Games (with an unseen new build of New Star Soccer!), Hello Games (Joe Danger), Mediatonic (showing forthcoming title, Foul Play), Nyamyam Games (Tengami), Big Robot (Sir You Are Being Hunted), Simon Roth (Maia), Tom Francis (Gunpoint), Tiniest Shark (Redshirt), Alistair Aitcheson (Slamjet Stadium), Curves Studios and Projector Games (Fortress Craft).

Capcom will also be in attendance, according to a statement issued to TheSixthAxis, running playable demos of Lost Planet 3 and the new HD version of classic platformer Duck Tales. More mainstream publishers are to be announced.

PlayStation will obviously be there, with Naughty Dog’s The Last of Us, Rain and “some surprise extras” – mysterious – perhaps they’ll be games announced during Sony’s pre-E3 presser.

David Wilson, Head of PR for PlayStation UK said, “PlayStation is pretty excited about EToo. As well as giving attendees the chance to witness our E3 conference live, there’ll be loads of time to get hands on with a range of awesome games from the blockbuster, The Last Of Us, to the small but beautifully formed Rain.”

“This started off with me sulking on Twitter about not being able to go to E3,” says co-organiser Keith Stuart, the games commissioning editor at The Guardian. “Game developer Georg Backer replied and said we should do our own event. It probably should have ended there, but somehow it didn’t.”

“The next thing is, Jimmy Dance, the owner of Loading Bar in Soho, was offering to host it. It was sort of like one of those Hollywood musicals – ‘hey, let’s put a show on right here’. But with less dancing.”

The event will be centred around the Loading Bar in Soho if you fancy it. Sounds good, click here for more information on the event.