One of the announcements at Sony’s media showcase today is Pixelopus’ Concrete Genie. In the game players take on the role of a bullied teenager called Ash who escapes them by painting characters and landscapes. Soon Ash learns that his paint is magical and his creations can come to life. This paint has the ability to purify Ash’s home town, and could also help stop his bullies.
UPDATE: Here’s a dev diary