Microsoft have been on the back foot with first party exclusives for a long time, but at E3 Phil Spencer made a big statement for the future of Xbox.
It starts with the founding of The Intiative in Santa Monica, but it goes far, far beyond that with four big acquisitions of developers of different sizes.
Perhaps the most notable is Ninja Theory, who released the excellent Hellblade last year. Having been independent for a long time, the move will give them a lot more financial security when their games have sometimes struggled to gain the audience they deserve.
State of Decay’s Undead Labs joined their network of studios on 6th June, while Playground Games, best known for the the Forza Horizon games, have been brought in house alongside the announcement of Forza Horizon 4 and a second game that will be announced later in the show.
Compulsion Games is the last addition, as they currently wrap up production on We Happy Few. That game is still to be published by Gearbox, however this will change their future work.