Dave Perry: Price Is Key

Dave Perry, Acclaim’s CCO – which we’ve taken to pronouncing cuckoo while twirling our index finger around our temple – has chatted to GameIndustry.Biz about Sony’s recent earnings forecast slasher movie, 57 percent.

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We’ve been here before, but once again someone is telling Sony that “price…[is] key…”  Forget those earnings, Sony – slash the SKU prices by 57 percent and give everyone an early Christmas present so good it makes my Raleigh BMX Burner look a piece of plop.

Oh, and there’s some guff about the future of E3.  And I’m sorry this post isn’t about the Husky Rally.

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