“I fundamentally believe that the initial market that we need to make sure we appeal to with any new platform,” he said, “is really the gaming audience.”
“They will be the supporters of your platform and they will help propel the installed base.”
Hirai also acknowledged that whilst the PlayStation 4 would have non-game applications, they won’t be emphasised at this stage in the console’s reveal process – that’s in stark contrast to the way Microsoft presented the Xbox One last week.
“After we establish the platform as a video game platform,” he said, speaking about when the company might start to introduce those apps. “We want to make sure that we are there for the gamers with our PS4 as well. They will go beyond this, but they’ll definitely start with gamers first.”
Both consoles are expected to release later this year.
Via VentureBeat.
KeRaSh
Kaz is a living love letter to gamers. I like the way he thinks!
gazzagb
It’s a total role reversal. Sony are now in touch with gamers (i.e the biggest potential customers of the PS4), while MS have got the wrong end of the stick and think we prefer plugging our TV box into our console so we can watch TV on our console rather than playing games.
yiddo
The PS4 will be used mainly for gaming for me, and it’s going to have services like Netflix etc still, so it will still tick the non gaming boxes for me.
Broonba
I’m loving the “new” Sony. They just keep going from strength to strength IMO.