Activision, Ubisoft, and Microsoft have set up their film and TV production arms in recent years and now Sony will be joining them with the newly announced PlayStation Productions. SIE chairman of Worldwide Studios Shawn Layden will be overseeing the project along with Asad Qizilbash, a name you might not be familiar with but he is Vice President of Marketing, PlayStation Exclusive Games & World Wide Studios IP Expansion.
If the name PlayStation Productions seems familiar that is because it was also the name for a team creating exclusive video content for the PSN back in 2013, which, apart from a couple of shows, never happened.
“We’ve got 25 years of game development experience and that’s created 25 years of great games, franchises and stories,” Shaun told The Hollywood Reporter. “We feel that now is a good time to look at other media opportunities across streaming or film or television to give our worlds life in another spectrum.”
“Instead of licensing our IP out to studios, we felt the better approach was for us to develop and produce for ourselves,” says Qizilbash. “One, because we’re more familiar, but also because we know what the PlayStation community loves.”
“You can see just by watching older video game adaptations that the screenwriter or director didn’t understand that world or the gaming thing,” adds Sean. “The real challenge is, how do you take 80 hours of gameplay and make it into a movie? The answer is, you don’t. What you do is you take that ethos you write from there specifically for the film audience. You don’t try to retell the game in a movie.”
The team have been talking to the likes of Transformers producer Lorenzo di Bonaventura and Marvel Studio’s top dog, Kevin Feige “to really get an understanding of the industry.”
“It would be a lofty goal to say we’re following in their footsteps, but certainly we’re taking inspiration from that,” said Asad.
PlayStation Productions has a head start over the likes of Activision and Ubisoft as they already have sister company Sony Studios to help distribute any content. The new studio doesn’t have any set quota of films or shows to deliver each year but it is already working on a number of projects.
Who knows they might have got Uncharted back from Sony Pictures and rescue it from development hell, and movies based on God of War and The Last of Us, both of which were farmed out to other Sony studios such as Screen Gems, may also come back to PlayStation Productions.
Personally I quite like the idea of some sort of sci-fi thriller set in the racing world of Wipe Out, or a Resistance TV show, that could be excellent. What would you like to see?
Source: Hollywood Reporter