Sony Dodge PSP 2

In a neat new branding exercise, Sony are focusing on the current PSP (and not a future machine).  The ads, which feature Kevin Butler and new kid called Marcus show off a cool, innovative (and funny) interplay between trendy youth and clip-on tie wearing executive, and the two work brilliantly together.

God of War: Ghost of Sparta was also teased, with the traditional PSP 3000 in full focus, and a trailer demonstrated 70 new titles before the end of the year showing there’s plenty of life left in the current PlayStation Portable.

There’s (currently at least) no mention of a new console.

19 Comments

  1. Yeah, interesting that they didn’t show the PSP GO during that Kevin Butler part.

  2. Love my Go :) Wanna see this commercial for myself!

  3. KB WAS AWESOME! I think that was on the bingo right? lol

    A great fresh start showing how great games can be on PSP

  4. And psn premium it would seen by the 2 mins spent on psn news.

  5. I think Marcus definitely gets the job cos he said “i consume a healthy amount of suckas on-line” ha. plus I like him in the films he’s been in.

  6. Hope my next job interview is like that. They found a brilliant counterpart to Kevin Butler with this Marcus. Oh, and that’s one TSA E3 Bingo point for me ;)

  7. I wasn’t expecting a PSP2 this year, that will be announced next year. It’s going to be download only, Sony just want consumers to get to the point where they’ll buy £20 games as downloads and to get the PSN to the level it needs to be.

  8. I’m glad that sony are sticking with the current psp but I do have to say the 3DS just mite kick the crap out of the psp. I mean MGS Snake Eater in 3D!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  9. Watched it, sony why cant you realise the psp is dead, its buried, its last treasure is peace walker, no one has faith. I bought a go on release worst waste of money, hell the battery didnt even last as long as a 3000 running a disc. SONY THE PSP IS DEAD. You need a new version to breath life into it.

  10. I thought they’d announce Resistance 3 at least and maybe the Warhawk sequel. Suprised there was no gameplay of Agent either. But still, it was good.

    • To be honest I would’t like Sony to announce more sequels at E3.

      • Some gameplay of Agent and The Last Guardian would be fine though.

    • Yeah i was mega dissapointed, lets be hones sonys e3 sucked, if not for kevin it would of been the worst.

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