Article written by Peter Chapman.
Published on 22/08/2011 at 02:51 PM.
That PlayStation 3 price cut that was announced at Gamescom? I thought they hadn’t gone quite far enough, especially for the UK where retailers already squeeze the price down as far as they can get away with. It seems that I was wrong.
According to MCV’s “reliable source”, sales of Sony’s home console have leapt by 65 percent, week-on-week following the price reduction. This is obviously good news for Sony who will have been hoping for this kind of result. Take into account the fact that Sony’s own intense marketing campaign for the price drop only starts today, and it looks like an even more promising result so far.
This Friday sees the release of Deus Ex: Human Revolution (review at 5PM) which marks the start of the release schedule picking up again as it heads into the holiday season. With a new price and a new marketing campaign, there’s never been a more promising time for Sony’s sales records. With the availability (and budget price, by this point) of some great first party titles and a healthy looking holiday season for the console, there’s never been a better time to buy into the system either.
Source: MCV
“That PlayStation 3 price cut that was announced at E3″
When was this?
They mean GamesCom
Shoddy journalism? :P
blah, brain fart!
I’ll fix it now :)
Well done :)
Cough, Gamescom, cough :P
Looking forward to the Deus Ex review though I don’t think I will be able to afford it for a few months.
I’ll be getting a shiny new 320GB once I’m back from holiday!
Only it will be matte not shiny!
Picky picky picky… :P
The sides of the slim are still fingerprint magent shiny.
I wouldn’t have expected such a quick jump in sales but that’s certainly good news.
I hope the Deus Ex review is good! (but fair obviously) ;)
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I thought 3 was the magic number.
the real magic is in the number 69
Good to hear ;)
I know I mention it from time-to-time but it really is important to see this. Over 80% of PS2 sales were when the RRP was under £200 and it’s one helluva psychological barrier to sneak under when parents are sizing up what to get Little Johnny at Christmas.
It’s come too late in the lifecycle for me but better late than never, that’s for sure. :-)
As you guys said perfect time for this with all the great games this holiday season Sony should do great with hardware and software.
Go Sony. The ps3 is an epic bit of kit and well worth the price. I am considering getting a second for my bedroom.
Yeh and now they should advertise the hell out of it and the games coming for it this year INCLUDING MW3.
Give a big F U to Microsoft who advertise multiplatform games as ‘ON XBOX 360″, tricking the average consumer into thinking its only on 360