Sony asked UK-based agencies, ‘Studio Output’ and the fabulously named ‘Marshmallow Laser Feast’, to produce a series of shorts around the theme “great films fill rooms”.
A technique called “projection mapping” was used and the team connected a Steadicam to a number of Playstation Move controllers that were in turn watched by a number of PS Eye cameras.
The videos below were produced in real time with no additional CGI or post production enhancement.
Source IDG
RudeAwakening
Are these done to promote sony’s video store or the tech and what could be possible for the future?
Damn cool though.
Crocadillian
Now this is the kind of advert I can like. Just wow :3.