Sega Just Announced A Sonic Toaster, Seriously

In what is probably the single best piece of video games merchandising, Sega have just announced a Sonic toaster.

It’s a toaster that will burn the Sonic logo into a slice of toast. You can actually order this from Sega and if 999 other people do the same, They’ll actually get this made.


We’ve tweeted at them to ask just fast this toaster is, because honestly, if they’re going to put “gotta toast fast” on the store page then it had better actually toast fast!

The toaster is available to order from Sega for $34.95 plus postage, which is $15.99 internationally.

Source: Twitter

Written by
I'm probably wearing toe shoes, and there's nothing you can do to stop me!


  1. Just had to check the date to see if it was 1St April.

    I’m sure there will be a lot more than the 1000 people needed that will want one. There seems to be a ‘bigger than you think’ market for these silly/useless/crap merchandise.

  2. I had a gaming toaster ages back, I cant for the life of me remember what game it was for tho, some shooter from the early days of PS3, it was sent as a promotional item.

    • At least you weren’t silly enough to spend your own money on it.

Comments are now closed for this post.