Things Better Than NPD

Some fat white console sold more than the PS3. Where's my out?
Published 12/09/2008 at 8:38 by nofi
Related stories (more)
US Sales Show 360 On Top [21]
NPDs Hit: PS3 In Third Place [13]
Microsoft Respond To Sales Figures [50]

 

Sigh.  It’s that time of the month, when the figures from all the massive big shops in America roll in and tell us what we’ll be using to power our fanboy rants for the next 30 days.   Sure, we don’t include the Wii anymore, but the whole ‘passing phase’ meme is clearly bullshit, the damned thing is here to stay as long as housewives and children want minigames to play.  So the fact that it sold nearly half a million machines in Yank last month is irrelevant.  Right?  Then let’s move on.

But then, look, here’s the Xbox 360, which for the first time in 3 years and 17 days has sold more than the PS3, albeit about 10,000 more, according to the NPD.  This is an American thing, we think, and whilst it’s absolutely fine to dance around like pixies smashed on coke when the PS3 sells well, the reverse isn’t true.  We won’t do it.  Besides, we wouldn’t be able to cope with the wrath of anyone drifting over from ThreeSpeech with their pubes in a twist about some demo or beta or something.

So, whilst the news will create a 100 page thread on GAF within the hour, our rosey cheeks will have to contend with Sony’s spin on the subject and the timely but probably humourous follow-up on UKR when the guys wake up from their hangover-fuelled slumber.  Sony, you’re doing it wrong: gamers look like this now, apparently – stop pretending the World’s going to fall in love with a fucking sack and start making us think that playing PS3 will make us stunningly attractive instead.

We actually know people that take this sort of thing seriously.  There will be people this weekend that tell us, over a sneaky shandy, that the Xbox 360 sold more in America last month than the PS3.  Like they’ve got shares or other vested interest – maybe you get an extra Gamerpoint each time you gloat.  But we’re not bitter, we’ll be lying wasted in a gutter beside an empty bottle of Buckfast and a copy of OPM, wondering where it all went wrong.

And if it’s ever going to be right again.

Comments

Please note that all comments are the opinion of the individual author and not TheSixthAxis.


  1. I love Sony’s spin on the topic that you link to
    http://www.thebitbag.com/2008/09/11/playstation-by-the-numbers-2/

    If I was SCEA I’d be slightly more worried about September figures seeing as Microsoft have dropped the price for the entry level 360 to $199 (just over 100 quid in today’s money)

    I know you need to pay more for a HDD (in fact a lot more because they’re not standard 2.5″ ones) pay more to connect wirelessly, pay more to play online, and it doesn’t include the best Hi-Def movie player on the market, but peoples parents who go out buying consoles won’t realise all this. Which begs the question why don’t Sony advertise the value of the ps3 better than they do?

    So I think Sony have a lot to do, the main problem they have is that they are not at the same stage of the manufacturing process as the 360, and they are not able to drop the price as they are still making a loss on each unit sold

    Now that forthcoming exclusives on the ps3 look more and more like they wouldn’t be possible on the 360, this Christmas period is probably Microsoft’s last throw of the dice in terms of shifting units

    But in my opinion they are going the right way about it
    Having the keenest priced next-gen console on the market
    Having some good exclusives
    Going after core Sony fans with some great rpg’s (C’mon Sony)
    Getting their money out for exclusive stuff like GTA IV DLC
    And the big one Final Fantasy XIII

    I love my ps3 the psn (when it’s updated) and being able to play online for free, I also really loved my ps2 & 1.

    But I do think Sony need to wake up and smell the coffee


  2. Re the picture: Hmmm. That’s exactly what my student house looks like. Oh, hang on. No it’s not. Clean walls? No empty beer cans? Something’s not right. I smell a fake. Treachourous fiends!


    • I once met some students were exactly like that picture, clean house and all. Bloody medical students, ruining the stereotype!


  3. the only thing that concerns me is that i used to be a mainstream gamer so i didnt need to worry about there being a constant stream of good software for me.

    ps3 and xb360 gamers are rapidly becoming niche gamers which is not a good postion imho.

    the wii is still pulling away so the very term “gaming” and what it means is inherently changing.

    “are you a gamer?”
    “yeah i am, i’ve got a wii and i play tennis with it. i got another game yesterday where i wave the stick and man walks around – i quickly jerk it up and he jumps….its cool”

    i dont wanna be small fry that make up a less profitable marketplace.

    total defeat is a long way off and still not certain but i think we’re already seeing less of the games we ( or certainly me ) dream about cause of lack of sales.


    • I agree with you, I think the decision to scrap ‘The Getaway 3′ and the promising ‘Eight Days’ in order to focus the resources on ‘Eyepet’ is a clear indication that gaining ground in the ‘casual’ gamer market is of greater concern to those at the top.


      • I thought I was the only one who cared about The Getaway 3!


      • excellent example. i was trying to think of a good one ;-)

        that pretty much paints the picture.


      • I think it’s a bit disingenuous to say that Sony are scrapping “hardcore” games because they’re more concerned about the ‘casual’ gamer market. They still have _plenty_ of “hardcore” games in development, and a few weeks after they announced that Getaway 3 and Eight Days were being canned they revealed God of War 3 and MAG. They are just diversifying, there’s no point all their studios making shooting/driving games that only appeal to one particular market. London Studio have a proven track record of making successful games like Singstar and EyeToy that appeal to a casual audience, and I think Yoshida was right to allow them to focus on that side of things.

        @nofi
        Great post.


      • Ya looking at Sony’s lineup out of the big three they have the most “hardcore games” coming out. Microsoft if you watch there E3 conference is focusing almost exclusively on casual and don’t even get me started on Nintendo. Sony on the other hand where they do have Eye pet, Buzz and Singstar. They also have a huge flow of shooters, racers and action games. Ya they are missing there RPG and JRPG, but I see them improving that in year 3 and 4 of there lifespan. Microsoft picked up a lot of at the very least timed exclusive RPG whether they paid or not they will eventually be coming to PS3.
        So ya the casual market does seem like it is the way to go now a days, but there are plenty of hardcore games coming.


  4. I think EyePet looks cool, I love Buzz

    The cross section of games coming out is great

    I just don’t think Sony do a very good job of promoting the ‘value’ of the ps3 over the 360.
    The 360 may have just ‘pipped’ the ps3 by 10,000 units in August, but since then the 360 has come down in price, and I was concerned it may gather sales momentum

    Perhaps they do a good job elsewhere and SCEE are missing the point, seeing as they miss the point in almost everything they do

    If the Wii is going to be replaced by a Wii 2 in a couple of years, then the ps3 will have come down in price by then, and if there are a large amount of party/casual games by then then the ps3 may take market share from a future Nintendo console

    But it is important for the sake of future releases that the ps3 does well in the US and at least keeps up with the 360 (whilst thrashing it elsewhere in the world)

    For shooters/racers/action games coming out, the ps3 has the best lineup
    For party/casual games we’re in 2nd place
    and for rpg style games I’d say we are 3rd (4th if you count PC’s)

    The total cost of ownership of the ps3 IS comparable to a seeming cheap 360, but if Sony don’t get the message across, this Christmas may be lost when parents do most of the buying.


  5. Not only does Sony need to shout a bit louder about their great line-up, I feel that the build quality and craftsmanship of the PS3 is far higher than that of the 360.

    Sure, total cost of ownership may be comparable, but I bet 360 owners have higher blood pressure, wondering if their box might give up the ghost at any moment?


  6. The Wii definately seems to have hacked a new market, and is outselling the PS3 and XBox. However we all say that it shouldn’t be compared with.

    So if the PS3 did AMAZINGLY better than the 360, would the 360 people say it didn’t count because Sony have got a different market to them?

    The fact that both the XBox and PS3 are aimed at exactly the same audience means that they’re always going to be head to head.

    Anyway, think of it this way: LittleBigPlanet will probably sell a few more PS3s.