PS3 Slim Starts the Sony Comeback
Is this finally the year of the PS3?Published 16/09/2009 at 9:30 by nofi
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It seems lots of people were waiting for Sony to bring out a cheaper, more attractive version of the PS3. Whilst the aesthetics are purely subjective (I prefer the Slim, to be honest) the price cut certainly isn’t, and it’s bringing Sony lots of new sales from people who see games consoles priced at over £250 something of a luxury, as IndustryGamers report that according to Sterne Agee analyst (yes, another analyst) Arvind Bhatia PS3 hardware sales appear to be well ahead of market expectations.
“Our channel checks show that PS3 hardware sales remained strong in the second week of September following very strong sales in the first week of September. The first week of September saw a 300% lift at top retailers according to Sony. Our checks suggest stronger pent-up demand than expected. We now believe PS3 hardware sales in September have the potential to be up as much as 75% year on year versus our most recent upwardly revised expectation of +50% year on year. We believe this is stronger than market expectations,” said Bhatia.
“We believe PS3 sales for the month of September could be up even more than our estimate of +75% depending on supply. Our contacts indicate that while PS3 supplies are currently normal there is risk of shortages by the end of this month,” he added, suggesting that potential PS3 Slim buyers should probably get down to GAME as quickly as possible.
The outlook isn’t so rosy for Microsoft, “in contrast to the PS3, our checks show that hardware sales of Xbox 360 have shown only a slight lift of around 5% to 10% following its recent price cut. We attribute this to the fact that Microsoft’s lower priced Arcade model remained unchanged in price at $199 while the Elite model, while lowered by $100, really just replaced the Pro Model. In addition, given our checks on the PS3, it does appear that the PS3 is picking up some share at the expense of the 360,” he concluded.
Comments
Please note that all comments are the opinion of the individual author and not TheSixthAxis.
powler | 16/09/2009 09:49
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Thats good news. Im sick of see on n4g that the ps3 is dead etc etc, even though any sound minded person would have known that was a load of arse even before the slim and the price cut.
BioshoX-1h | 16/09/2009 09:51
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Good news for Sony. Good read,hopefully we’ll see an increase of what’s available in the psn store. with the number of punters accumulating!
kill_zide | 16/09/2009 10:03
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Yea sony comes back from a sales pov but imo they already came back at 2007
Gastos84 | 16/09/2009 10:05
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And with Uncharted 2, Ratchet And Clank, and God of War 3 all within the next 6 months, things are only going to get better.
It’s good to see Sony finally getting comfortable in this generation of consoles.
Bilbo_bobbins | 16/09/2009 10:43
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I do think that its definitely since the price cut, and with so many fantastic games coming out over the next few months, that the PS3 will BOOM, and over take Microsoft in terms of the “I want that console” war. Before the xbox was the one, it was cheap and good, now the PS3 is cheap and does slightly more, it makes more sense for people to go for that option.
It also amazes me that us PS3 gamers have said this since about 2 years ago, and when Sony finally do it, everyone is surprised???
paxpacis | 16/09/2009 11:26
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But.. the xbox will be even cheaper..
In NL the PS3 = 299,- euro the XBOX 360 Elite = 249,- euro’s..
So the xbox is still cheap and good?
Radboud | 16/09/2009 11:40
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Well, not really.
)
I have seen the XBOX360 Elite for EUR 279 and the PS3 also for EUR 279
So it all depends on the shop you go to. Although, the Xbox is still good I guess (don’t have one, so I have to guess
paxpacis | 16/09/2009 12:04
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@Radboud
Depends on the shop you go to?.. ok.. my shop 249 for the xbox you shop 279 for the ps3.. xbox still cheaper.. hence my question at Bilbo_bobbins..
(I also do not own an xbox.. this is just about the ‘was cheap and good remark’)
paxpacis | 16/09/2009 12:05
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you=your..
at=to? or can it be at?
(edit button please)
Bilbo_bobbins | 16/09/2009 12:17
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yes my point was that they have both been cut, but as the new SLIM is out, with more games/exclusives coming to the PS3 in the next few months and blu-ray becoming alot more popular and well known, the £50 difference shows that you get more for your money with a PS3 than a Xbox, mainly because you have to count in paying for extras with the xbox (anual subscription/network adaptor/batteries)
Yes the xbox is still cheap and good (well not in reliability) but at roughly the same price, there is more swing for the PS3.
paxpacis | 16/09/2009 12:53
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I hope so…
And let’s hope game developers will stop creating games like Ghostbusters with so much difference between the two consoles..
Bilbo_bobbins | 16/09/2009 13:16
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yeah, fingers crossed they take the PS3 alot more seriously from now on. They ruddy should of already lol
Roynaldo | 16/09/2009 10:44
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I was never worried
BioshoX-1h | 16/09/2009 11:12
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We all know they are playing catch up now & I’m sure they will have learnt a lot from the playstation 3. It’s taken a long time to get it right & in all fairness the ps3 is the best console regarding quality over quantity. By Christmas they’ll have solid titles for all genres including the eyetoy! Which reminds me is eyepet out yet might get it for my son lol.
On subject I for 1 will be ebaying my model after a reformat ready for the upgrade
BadBoyBoogie | 16/09/2009 11:48
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No I’m afraid the Eyepet’s not out yet. I think it’s due for release on 30 October if I remember correctly.
BioshoX-1h | 16/09/2009 11:56
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Ah cheers bud,Christmas present it is then
BadBoyBoogie | 16/09/2009 11:51
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Good to see the PS3 given a bit of a boost. With what’s included “out of the box”, I think it’s always been good value, but at the new lower price point it’s just become more affordable to more people. Don’t forget “it only does everything!!”
toutski | 16/09/2009 12:24
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I wonder how many of those purchases were Phat trade-ins?
kevatron400 | 16/09/2009 12:31
Don't call him Kevatron400.
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And I noticed their advertising has become more prominent too. I’ve seen the “start ps3″ ad twice on telly now!
MuggleMind | 16/09/2009 12:53
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Think Sony have really ramped up their advertising recently. I have seen adverts on the sides of dozens of London buses lately, and even friends have mentioned it to me.
BetaGhast | 17/09/2009 00:47
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Im seeing alot of PS3 slim ads too, has sony finally learned the art of advertisement?
Snebjnr | 16/09/2009 12:33
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Nice!
Great news for Sony then
Dagger471 | 16/09/2009 13:01
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I wish Sony would have done this in the first place. It is an expensive console and they left it late to sort it out. This Xmas season could be the season where PS3 is sold more than the Wii and 360 but we will just have to wait and see.
flatfour | 16/09/2009 13:19
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Maybe this will convince developers that DLC should be made available on all consoles at the same time, although ‘other’ console manufacturers may just increase the size of the bribe…..err I mean rights securing retainer, or something!
omega | 16/09/2009 13:54
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Good job Sony! Hope more exclusives = higher games quality.
modwyer | 16/09/2009 14:57
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I work in a well known, although not always well regarded, electronics retailer and have sold more ps3 slims since its relase than i had sold ps3’s previously. Even my dad is after one since he discovered the iPlayer functionality.
Crisz | 16/09/2009 15:49
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The more consoles that are sold the more (and better games) there will come