That Edge interview just keeps on giving! This time it’s the news that Bob is quite aware that he generates a lot of press but like Angelina Jolie* he does not pay much attention to what is written.
I get a lot of great press, and I get a lot of not-so-great press, but when you start believing the press you get, you’re not going to be as effective as the head of a company, I don’t take a lot of time to meet with journalists, so I think that what happened over the last couple of years is that two or three things that I’ve said got taken really out of context.
If Bob does not read any of the pages of press written about him then he wont mind if I say he is a total and utter [This section has been removed for fear of legal action, Tuffcub is now on the naughty step – cb].
* This is the first, only and ever time Bob Kotick will be compared to Angelina Jolie.