Some ad campaigns just bomb but others can hit that sweet-spot where they’re remembered for years to come, and with the Dear PlayStation series starring the VP of everything Kevin Butler this is one of those campaigns which just works.
Starring the American League’s MVP Joe Mauer and of course Kevin Butler – VP, PS3 Softball Team obviously promoting MLB 10: The Show which is out shortly in the US, and probably on a limited release throughout Europe.
Via: PSLS.
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