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Panic Not, SCEA Filed Another "The Last Guardian" Trademark

SCEA had it covered on the very same day.

It was, by all accounts, a mess. Sony had let a trademark slip for one of their most-hyped PlayStation 3 titles, suggesting that the game was done and finished. The game was cancelled, moved to PS4, changed into a kid’s Move title with a story by J K Rowling.

Except, no, it wasn’t, hadn’t, and – well – hardly.

The truth is that Sony had actually filed another application on the very same day [via¬†Twitter]. It’s a new application rather than a renewal, which points to Sony just playing by the rules and accepting that their previous Intent To Use filing had expired.

Because, as we all know, the game hadn’t arrived. An Intent To Use only lasts so long before it becomes abandoned. To avoid this, the holder must push a¬†Amendment to Allege Use or a Statement of Use, neither of which were done on time.

The Last Guardian isn’t abandoned – a clerical error perhaps, but it’s absolutely still a thing. At least in terms of Sony protecting the trademark.

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12 Comments
  1. teflon
    Community Team
    Since: May 2009

    I would play a The Last Guardian Wonderbook…

    Comment posted on 02/09/2012 at 20:39.
    • bmg_123
      Member
      Since: Feb 2012

      I second that, although I think a Shadow of the colossus Wonderbook would be even cooler. Maybe a mix of all 3 Team Ico games…

      Comment posted on 02/09/2012 at 21:10.
  2. Taylor Made
    Member
    Since: Oct 2011

    At last I can log in!!

    Still hyped about this game, I nearly plat ICO only to be told to get the plat you have to finish the game in 2 hours, it broke a man down & a ps pad

    Comment posted on 02/09/2012 at 20:42.
    • KeRaSh
      Member
      Since: Nov 2009

      Haha, that was the moment when I just stopped caring about Ico trophies. Now I forgot what I had to do next and probably won’t return to the game. ^^

      Comment posted on 03/09/2012 at 06:44.
  3. sionllj
    Member
    Since: Feb 2012

    Why is it that SCEA filed the trademark and not SCEJ?

    Comment posted on 02/09/2012 at 20:56.
    • Alex C
      One for all.
      Since: Forever

      This only concerns the American trademark. =)

      Comment posted on 02/09/2012 at 20:59.
    • Taylor Made
      Member
      Since: Oct 2011

      Also am sure Santa Monica also have something to do with the series, they was credited in ICO

      Comment posted on 02/09/2012 at 21:10.
      • teflon
        Community Team
        Since: May 2009

        Santa Monica and Japan Studio are often found credited for working with (to various degrees of involvement) other first and second party developers.
        Both are lending themselves to Team ICO for The Last Guardian, so there’s definitely a lot of resources behind this title.

        Comment posted on 02/09/2012 at 23:47.
      • KeRaSh
        Member
        Since: Nov 2009

        With God of War: Ascention currently in full production, I’m not sure how much staff they can actually spare.

        Comment posted on 03/09/2012 at 06:45.
  4. TSBonyman
    Member
    Since: Dec 2009

    Ok so they remembered to re-apply for the trademark – but worryingly the line producer still left so i hope we hear something official on the game’s progress soon.

    Comment posted on 02/09/2012 at 22:18.
  5. Sympozium
    Member
    Since: Aug 2009

    The whole Last Guardian saga is insane. How old will I be whenever they finally make this gold?

    Doubt I’d play it now.

    Comment posted on 02/09/2012 at 22:50.
  6. Kaminari
    Member
    Since: Jan 2010

    Communication mess fueled by journalistic sensationalism.

    @Sion The Last Guardian is the US title, not Japanese.

    Comment posted on 03/09/2012 at 18:46.

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